JOURNAL

Richard Mille Looks Back On The Meteoric Rise Of His Brand

„I was convinced from the start that this was going to be an extraordinary adventure.“

Twenty years ago, Richard Mille (the man) was virtually unknown outside the ranks of the French jewelry industry. Today, Richard Mille (the brand) is a global juggernaut of ultra-luxurious watchmaking – a company synonymous with success and excess.

Morgan Stanley estimates that the independent company’s turnover puts it next in line behind the half-dozen brands that make up the Billion Dollar Club (Longines is the sixth), and far ahead of such heritage heavyweights as Tissot, TAG Heuer, Breitling, and IWC.

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SOURCE AND PICTURES: HODINKEE